Hoboken, New Jersey — The customer journey begins in the lobby with pre-order kiosks. Wall art features the inside of a railroad repair shop and a large-scale, 78-style record leaning against the wall, evocative of Hoboken’s musical heritage.
The Hoboken ferry terminal is the aesthetic muse for a discovery zone with two adjacent waterfront piling fixtures showcasing products.
My Way and Gear Up Tables. At the “My Way” display, clientele can explore products while listening to musical selections from the area’s rich legacy.
Three Fixtures — My Way, Gear Up and Binocular Tables. The terrazzo floor throughout the store is designed to illustrate Hoboken’s connection to New York City and the Hudson River.
Sales and checkout.
Floor plans.
